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Ruby Bailey is a multimedia artist exploring digital aesthetics, technofetishism, and the structures of technologically mediated experience. Working across film, digital media, sculpture, and installation, her practice considers how the language and visual logic of the internet shape perception, presence, and disappearance. She zooms in on the empty limbo {gaussian} blur between the Physical and Virtual, constructing environments that hover between synthetic clarity and ambient erosion. Her work moves between Loobtopia—a hyper-curated space of visual excess and performative surface—and Ethereality, a posthuman, limbo-like sublime where the body dissipates and meaning becomes atmospheric. Through avatars, compressed imagery, and fragmented visual languages, Bailey renders affect as spatial condition—detached, euphoric, and eerily timeless. She has exhibited internationally, including in London, Berlin, Dubai, New York, and Hong Kong.


Call me L00bi 
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